Verena Mückenhausen, M.Sc.

Contact:

Room: 0505.03.560
Phone: -
Fax: +49 89 289 24075
Mail: verena.mueckenhausen@tum.de
Office hours: by appointment


Short biography

Since 07/2016Research & Teaching Associate at the Chair of Corporate Management - Technische Universität München
2015- 2016 Internship and working student at the Krones AG, department: corporate development, time- and resource scheduling
2013-2016 Studies of Sustainable Resource Management at the Technical University of Munich
2014 Internship at the Sonnenburg AG, department: sales, compliance
2010-2013 Studies of Business Administration at the University of Mannheim, degree: B. Sc. Business Administration

Research Interest

  • Behavioral Economics (Nudging, Moral Balancing, Signaling)
  • (Sustainable) Consumption Patterns
  • Food waste

Research Projects

My research projects are centered around the topic of sustainable consumption of food products - examined from a behavioral economics perspective. Specifically, I try to understand which incentives or signals consumers consider when choosing regional food products and how these influence their purchasing decisions.