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Technical University of Munich
Technical University of Munich

Advanced Seminar in Finance and Accounting: Transformation processes in a digital company

Registration

 

The registration for the seminar is available viaTUMonline.

General Information:

Lecturer: Christine Scheffler, CHRO, ProSiebenSat. 1 Media SE 
Supervisor: Alexandra Knoth

Language: German
Semester weekly hours: 4 SWS / 6 ECTS

Registration: This course is limited to 40 participants.

Content:

Content of the course:

During this course, students will learn the theoretical background to topics such as

  • Steering of global digital companies and success factors of value creating business models
  • Evaluation of innovation and sustainability management in the media industry
  • Development of a scientific paper

Structure of the course:

  • Lecture on the theoretical background by Christine Scheffler, CHRO, ProSiebenSat. 1 Media SE
  • Excursion to ProSiebenSat. 1 Media SE with lectures and a company tour (subject to change)
  • Students are expected to write a seminar paper on a contemporary issue in the media industry
  • The seminar paper contains a problem definition, an elaboration on possible solutions to the problem, as well as the derivation of recommendations and an action plan.
  • The topics are supervised by TUM staff and ProSiebenSat. 1 Media SE.
  • The students present their solution to the CHRO of Christine Scheffler, CHRO, ProSiebenSat. 1 Media SE and get valuable feedback.

Timeline

Please refer to the German version of the website to see the preliminary schedule.

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