Project studies
Application
To apply for a study project, please access this form and upload a single PDF.
Please note that you must be logged in with your TUM Microsoft account (e.g. tum.kennung@tum.de) to do this.
- A collective application form: Application form
- Current grades and tabular curriculum vitae of all participants
The relevant topic description if applicable (see below)
We look forward to hearing from you!
Number of participants / Time requirements
- The project is carried out in a team of 2-5 persons.
- The project takes 3-6 months depending on if it is full-time or part-time.
Topics
Students are given the choice to either work on a topic proposed by the chair or to submit their own suggestion (in cooperation with a company). The chair decides whether the topic can be accepted or not.
Currently offered project studies:
- Project Study at Anding & Company: Development of an in-house AI-powered analytics tool (published at 12/06/2026)
- Project Study at Anding & Company: Energiepiloten - Business Building Founder’s Associate (published at 12/06/2026)
- Project Study at Anding & Company: Doctor Kimchi - Scaling Sales (published at 12/06/2026)
- Project Study at ProxDeal: AI Agents for M&A research (published at 12/06/2026)
- Project Study at Find your Retreat: SEO & GEO Content for Our Platform (published at 03/06/2026)
- Project Study at WIWAMEDIA: Digital empowerment (published at 21/05/2026)
- Project Study at Fortisana: Growth/Marketing at Consumer Health Supplements (published at 21/05/2026)
- Project Study at VYONICA: Market Research & Competitive Analysis (published at 18/05/2026)
- Project Study at VYONICA: Payments & Identity Verification (published at 18/05/2026)
- Project Study at VYONICA: Platform Backend & Infrastructure (published at 18/05/2026)
- Project Study at TUM: Building a VR Research Environment for Corporate Management Topics (published at 14/05/2026)
- Project Study at VYONICA: Brand & Communication Strategy (published at 13/05/2026)
- Project Study at BMW: Manipulating AI-generated meeting minutes through rhetorical strategies (published at 09/05/2026)
- Project Study at mobie: Go-to-Market & Sales Germany (published at 07/05/2026)
- Project Study at 4C Group: Shoring in Europe (published at 30/04/2026)
- Project Study at 4C Group: State of the CAIO (published at 30/04/2026)
- Project Study at 4C Group: Length of tenure of CIOs at German companies (published at 30/04/2026)
- Project Study at 4C Group: IT service providers in Germany (published at 30/04/2026)
- Project Study at TUM School of Management: Go-to-Market AI Training Program TUM (published at 15/04/2026)
- Project Study at Tender Republic: Your first startup. Real customers. Real responsibility (published at 13/04/2026)
- Project Study at AM Global: Designing a Next-Gen Diamond Wire Saw for Metal 3D Printing (published at 30/03/2026)
- Project Study at AM Turbines: Branding, Digital Strategy & Marketing for AM Turbines (published at 30/03/2026)
- Project Study at AM Turbines: Designing a Next-Gen Diamond Wire Saw for Metal 3D Printing (published at 30/03/2026)
- Project study at Hefex-Labs: Business Development - Identifying disruptive AI applications (published at 25/03/2026)
- Project study at Develey: Sustainable utilisation of mustard seed husks in a closed-loop system (published at 25/03/2026)
- Project Study at PLUZ: Build an AI Startup and transform frontlines with our founders (published at 16/03/2026)
- Project Study at Find your retreat: Rebuilding our retreat platform (published at 13/03/2026)
- Project Study at UnternehmerTUM: The Agri-Food Biotech Start-Up Landscape (published at 25/02/2026)
- Project Study at WattWert: Go2Market (published at 16/02/2026)
- Project Study at Campaign Concierge: Go-to-Market Strategy - Amazon AdTech Market (published 03/02/2026)
- Project Study at THINKaiBLE: AI & HR Tech – Testing and Development of Digital Tools (published 27/01/2026)
- Project Study at Ark Climate: Cunstomer Success (published at 21/01/2026)
- Project Study at ExperimenTUM: Impact of AI use in the educational process (published at 20/01/2026)
- Project Study at Travel Up: Data-driven online marketing, SEO and AI-supported growth strategies (published at 19/01/2026)
- Suggest your own topic
Some topic proposals require the applicants to prepare and submit a portfolio before the project begins. This comprises of 1-2 pages (bullet points are also possible) which give the topic, goals and proposed way of approaching the project study. It is especially important to make sure that the character of the project is made clear.
The goals of the project need to be clarified, the team's contribution and the extent of the project need to be defined as well as the explicit area of the applicant. This portfolio is the foundation for finding further topics and coordinating between applicants, the chair and corporate partners.
Carrying out of the project study
The project is carried out in cooperation with the partner company. Supervision is shared between both the company and the chair.
As soon as a project study is agreed on, it should be registered at the Grade Management TUM-School of Management (Noten- und Prüfungsverwaltung der Fakultät für Wirtschaftswissenschaften). Registration is taking place digitally. You will be informed as soon as the registration is completed.
Assessment
- The practical work load is evaluated individually.
- A jointly elaborated project report needs to be handed in at the Chair. This report is evaluated as a common deliverable. Report formats are adapted to the project type.
- Project results have to be presented infront of representatives of the company. The presentation is evaluated individually.
- The company's assessment of the student performance is considered for the final evaluation.
